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OKI Printing Solutions Launches the BTA Master Distributor Program to Extend its Reach in the BTA Channel
MOUNT LAUREL, N.J., January 8, 2010
Partners now have access to an expanded product offering, allowing them to increase their sales opportunities and boost profits
OKI Data Americas, which markets its products under the OKI® Printing Solutions brand, today announced its BTA Master Distributor Program providing dealers access to the company’s portfolio of CX products along with its MPS hardware. By expanding the products offered within the BTA Master Distributor Program, small and medium dealers now have the opportunity to boost business revenue by expanding their hardware offerings.
Carolina WholeSale Office Machine Company, located in Charlotte, North Carolina has been a long-term OKI partner and is now joined by NuWorld Business Systems, which is located in Cerritos, California. Both BTA Master Distributors were selected based on their reliability and ability to provide full support to their customers.
“We launched the BTA Master Distributor program to provide new revenue opportunities for dealers that previously did not have access to the CX product line from OKI” said Gus Piccin, Vice President, U.S. Solution Provider & BTA Sales for OKI Data Americas. “These partners now have access to an expanded line of product offerings, differentiating them from the competition to help them stay viable and profitable in such a competitive market.”
The BTA Master Distributor Program is designed to better meet the needs of dealers by offering them:
- Simple order processing
- Free hotline support
- Purchasing and financing alternatives
- Warehousing and inventory
- Faster delivery times
- No minimum quotas
- Service and warranty support
All OKI Printing Solutions’ products and services are built on parent company OKI Data Corporation’s history of leadership and innovation in color printing. It is based on printing technologies advanced by OKI Data Corporation, such as digital LED technology and Single Pass Color™. This technology allows OKI Data Americas to manufacture products that require fewer moving parts for increased reliability.
OKI Printing Solutions products are backed by comprehensive support from authorized OKI Printing Solutions Solution Providers and Dealers. In addition, the company provides live, toll-free1 technical support 24 hours a day, 7 days a week, 365 days a year, with agents based in North America.
1 Available in the US and Canada only.
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OKI, Reg. OKI Electric Industry Co., Ltd. ENERGY STAR Reg. T.M. U.S. EPA, Single Pass Color T.M. and design Reg. T.M. OKI Data Corp
About Oki Data Americas, Inc.:
OKI Data Americas Inc., headquartered in Mount Laurel, N.J., and a subsidiary of OKI Data Corporation of Japan, markets PC peripheral equipment and customized document management solutions under the OKI Printing Solutions brand, including digital color and monochrome printers, color and monochrome multifunction products, serial impact dot matrix printers and thermal label printers, as well as a full line of options, accessories and consumables. OKI Data Americas takes a consultative approach to supporting every customer’s needs and delivering individualized print solutions that optimize business performance. The company’s innovative technology is backed by Tokyo-based parent company Oki Electric Industry Co., Ltd., a world leader in information processing systems, telecommunications and electronics; and an approximately $5.7 billion multinational corporation according to its FY 2008 financial reporting. Keeping its customers’ needs top of mind, OKI Data Americas is ISO 9001:2000 certified and offers a selection of ENERGY STAR® certified products. As an extension of the company’s dedication to its customers, OKI Data Americas created the Color Me OKI philanthropic program to support the fight against breast and colorectal cancers and the people courageously battling those diseases.
