| Home About Us Pressroom Press Releases |
Press Releases
Susan G. Komen Lexington Race For The Cure® Finds a Passionate Partner in OKI Data Americas
MOUNT LAUREL, N.J., September 18, 2008
The employees of OKI Data Americas, a leading printer manufacturer, are proud to support the Susan G. Komen Lexington Race For The Cure® on Saturday, September 27th in Lexington Kentucky. On behalf of the Color Me OKI program, the 1950’s Automotive Classic, 1959 Pink Cadillac Series 62 Convertible will be on display as the “TU Be Announced” group from Transylvania University will perform and commemorative photos are provided to attendees in keepsake frames. The Color Me OKI program will also be providing the 1950’s Automotive Classic at the Pink Tie Gala that will be held at the Keeneland Entertainment Center that evening. The restored Cadillac symbolizes the process women must go through when rebuilding their mind, body and souls after battling breast cancer.
Part of the Susan G. Komen Foundation's nation-wide series of 5k run/walk events, the Race raises money for the fight against breast cancer, providing funds for screenings, mammograms, treatment and education, as well as contributing to vital medical research projects. Last year, this event was the largest of its kind in Central Kentucky, with over 6,000 participants and raising approximately $500,000. Special recognition will be made of all breast cancer survivors. The Komen Foundation is the world's largest private breast cancer fundraiser.
The Pink Tie Gala is a black (or pink!)-tie optional affair that will feature silent and live auctions, cocktail hour, and a gourmet meal followed by an evening of dancing in one the world's most famous and beautiful thoroughbred racing venues. A Celebration of Life Award will be presented in honor of extraordinary contributions to the fight against breast cancer.
"We're thrilled that OKI Data Americas has generously chosen to participate in our Race and Gala this year and assist in our fundraising to battle breast cancer," said Ed Addams, Chairman of the 2008 Race. "We know the classic 1959 Pink Cadillac and live entertainment will be big hits and make these events even more fun and successful. We thank the employees of OKI Data Americas and hope everyone will join us on September 27."
The Color Me OKI (www.colormeoki.com) philanthropic program uniquely pairs vintage cars with live entertainment to help support and celebrate the strong women, family and friends who are fighting breast cancer. The personal program stays true to the company’s passion for customer intimacy, which it does by engaging with customers on a one-on-one basis to understand their needs. OKI Data Americas (www.okidata.com), one of the leading printer manufacturers in the U.S., goes beyond traditional service to develop long term partnerships with each customer and make them feel like customers again.
“The employees and I are looking forward to sponsoring the Susan G. Komen Lexington Race for the Cure and having the opportunity to support all those participating,” said Stewart Krentzman, President and CEO of OKI Data Americas. “Providing the 1950’s Automotive Classic is an extension of our commitment to the fight against breast cancer and we strive to celebrate the lives of those battling this disease and show our appreciation to their family and friends, who in a sense, are battling it as well.”
The program supports the corporate philanthropic mission of Oki Electric Industry Company, Ltd., the Tokyo, Japan-based parent company of OKI Data Corporation, which is to undertake social contribution activities that help realize the genuine enrichment of society and contribute to the quality of life for people around the world.
For more information on the 2008 Color Me OKI program and OKI Data Americas' partnership in passion on the drive to survive breast and colorectal cancers, please visit: www.colormeoki.com
About the Color Me OKI Philanthropic Program
The Color Me OKI philanthropic program was launched in April of 2007 after the employees of OKI Data Americas voted to adopt breast cancer as the company’s leading philanthropic cause. The backbone of the program is the “Twin Sister,” a 1955 Pink Cadillac Fleetwood that was personally restored by the company’s CEO, Stewart Krentzman and his wife Bonnie. OKI Data Americas decided to pair the vintage vehicle with a Tribute Artist and took the program on the road supporting 21 breast cancer events, while taking photos of attendees and printing them on its digital color printers. This year, the “Twin Sister” is joined by the 1950's Automotive Classic, the 1959 Pink Cadillac Series 62 Convertible, which has also been restored to support the fight against breast cancer. In 2008 the Color Me OKI philanthropic program is also supporting colorectal cancer prevention. The program is taking the one-of-a-kind 1992 “Spirit of America” neoclassic Corsair to colorectal cancer events in order to raise awareness of such a highly preventable disease. The Color Me OKI philanthropic program, using all three cars, which are owned and maintained by Stewart and Bonnie Krentzman, will continue to spread the message of hope and inspiration to those fighting both breast and colorectal cancers in 2008.
About Oki Data Americas, Inc.:
OKI Printing Solutions products are backed by comprehensive support from authorized OKI Printing Solutions Solution Providers and Dealers. In addition, the company provides live, toll-free technical support 24 hours a day, 7 days a week, 365 days a year, with agents based in North America.
OKI Printing Solutions is dedicated to being environmentally-conscious and supporting our customers' increasing focus on the environment. In support of those efforts, we offer customized printing solutions and multifunctional products that help our customers reduce their impact on the environment and increase operational efficiency.
OKI Data Americas Inc., headquartered in Mount Laurel, N.J., and a subsidiary of OKI Data Corporation of Japan, markets PC peripheral equipment and customized document management solutions under the OKI Printing Solutions brand, including digital color and monochrome printers, serial impact dot matrix printers and thermal label printers, as well as a full line of options, accessories and consumables. OKI Data Americas takes a consultative approach to supporting every customer’s needs and delivering individualized print solutions that optimize business performance. The company’s innovative technology is backed by Tokyo-based parent company Oki Electric Industry Co., Ltd., a world leader in information processing systems, telecommunications and electronics; and an approximately $5.7 billion multinational corporation according to its FY 2008 financial reporting. Keeping its customers’ needs top of mind, OKI Data Americas is ISO 9001:2000 certified and offers a selection of ENERGY STAR® certified products. As an extension of the company’s dedication to its customers, OKI Data Americas created the Color Me OKI philanthropic program to support the fight to eradicate breast and colorectal cancers. The program celebrates those touched by both causes with vintage vehicles and musical entertainment at fundraising events nationwide. For more information, please visit www.colormeoki.com.
